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Eidos' Tomb Raider marketing campaign brings Lara into showers

  • Published at 17:41:58 PT
  • Reported by Rahul Choudhury
  • Read 20,024 times
  • Karma:  48 
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I miss Yuna`s hotpants...In an insidious marketing ploy you'd almost expect to be authored by Activision, Eidos will be hanging up life-size Lara Crofts in swimsuits throughout showers in fitness halls and gyms. So now you can shower while a CG chick made up of 18 polygons stares at you with her breasts. Naturally, most gaming nerds frequent gyms, so this must be the most elaborate and effective campaign ever!

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